tesori-2.jpg

tesori

 as the marketing graphic designer for tesori, an italian-american trattoria and bar located in chicago, i took control of the redesign of the new wine menu.

as the marketing graphic designer for tesori, an italian-american trattoria and bar located in chicago, i took control of the redesign of the new wine menu.

 above are process painting sketches where i explored wine-related graphics, colors and water-splash patterns. i eventually landed on simple water-splash patterns that emulated white and red wines that could be easily identified on the menu by wine-lovers to use as a guide.

above are process painting sketches where i explored wine-related graphics, colors and water-splash patterns. i eventually landed on simple water-splash patterns that emulated white and red wines that could be easily identified on the menu by wine-lovers to use as a guide.

 i took a minimal approach, focusing on those watercolor patterns, use of negative space, and simple typography rules.

i took a minimal approach, focusing on those watercolor patterns, use of negative space, and simple typography rules.